Lead Magnets: How To Capture High Value Attention

It’s all about the client

Make a specific promise, example, shortcut, answer to a specific question or discount in exchange for an email…

simple enough…

I’m sure you’ve seen this before.  But have you truly mastered the art of capturing leads?

Trigger > Action > Variable Reward > Investment


Playing til your fingers hurt

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About the Author:

A new business model is methodically disrupting every industry and it's not done yet. Opportunity abounds and you should be scrambling for footing. I'm determined to dissect it and expose the patterns. I am fascinated by this digital revolution and I'll unpack business models from platforms that show explosive growth and which industries are poised to crumble by disruption then explode withe this new business model as the smartest people in our era change the world. I'll inspect what works and present practical, actionable applications of what I learn to help people ride the tidal wave rather than get wiped out by it. Find out when, how and why exponential growth works. I'll show Case studies, comparisons and how I think it can be applied by a practical and average person. This helps me organize my thoughts and I hope it's helpful to others.

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